US Online Grocery Survey 2025: Full-Basket Orders Increase as Delivery Retains Its Dominance—Infographic

US Online Grocery Survey 2025: Full-Basket Orders Increase as Delivery Retains Its Dominance—Infographic

Primary Analyst:
Sujeet Naik, Analyst
Contributors
Primary Analyst:
Sujeet Naik, Analyst
Sector Lead: Anand Kumar, Associate Director of Retail Research
Infographic

What's Inside

We present highlights from our eighth annual US Online Grocery Survey research report, which explores the purchasing patterns of online grocery shoppers, based on insights from over 2,000 US consumers.

In this infographic, we answer four key questions, using data from our latest survey:

  • Is e-commerce a popular channel for grocery shopping?
  • What fulfillment method do online grocery shoppers use most?
  • Which retailers are attracting online grocery shoppers?
  • Why will consumers buy grcoeries online over the next year?

As online grocery shopping has become the norm for many consumers, retailers must treat e-commerce as a primary channel, delivering a seamless, full-basket experience and finding sustainable ways to offset the high costs of delivery without alienating value-conscious shoppers.

Proprietary survey data in this infographic include:

  • Proportions of US shoppers who have bought and expect to buy groceries online, 2018–2025
  • Proportion of grocery shopping done online by online grocery shoppers, 2022–2025
  • The use of delivery versus collection as the primary fulfillment method in grocery e-commerce, 2022–2025
  • Top five popular online grocery retailers, 2023–2025
  • Grocery shoppers’ reasons for planning to shop online in the coming year

Companies mentioned in this infographic include: Amazon, Costco, Kroger,  Target, Walmart

Other relevant research:

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